Coming Soon: The 2017 Tunica Show!

From The Tunica Show website:

During its long history, the Tunica Show has grown to include virtually every supplier and manufacturer who has wanted to capture the southeast market. As home designs changed, as they became more complex and more beautiful, as they incorporated state-of-the-art features that appealed to every segment of consumers, our exhibitors recognized that the showcase represented by the Tunica Show was valuable as a marketing medium. Exhibiting at Tunica offers you one of the best ways to get in front of your customers and prospects in a relatively short amount of time. Tunica gives you the opportunity to not only show your homes, products, or services, but also creates that all important first impression. The Tunica Show is worth the effort!

MHVillage has been exhibiting at the Tunica show for years – and 2017 will be no exception! We can’t wait to see all our Southeastern clients again. For more information on this incredible industry show, be sure and go to the The 2017 Tunica Show website and sign up for their email list. It will keep you in the loop on all the important show information!

A big thank you to the Alabama Manufactured Housing Association and the Mississippi Manufactured Housing Association for sponsoring this fantastic event!

The Tunica Show is a great place to see all the new home models for 2017!

Are You Ready for the 2017 Tunica Show?

The 2017 Tunica Show

Tuesday, March 28th through Friday, March 31

Hollywood and Resorts Casino & Hotel in Tunica, Mississippi

Spring is around the corner and it is time to start gearing up for the 2017 Tunica Show! This is a fantastic opportunity to network with people in the industry and see all the beautiful new model homes on display!

“The Tunica Show has been in existence for 19 years. Our annual show brings out an array of new manufactured home designs, the latest in technology, the best in suppliers’ offering and a look at all the newest amenities and system-built options the industry can offer.”

Want to learn more? Click over to the 2017 Tunica Show website to learn all the details about the upcoming show.

Thinking about exhibiting? Be sure and reserve your spot right away. There are just a few booths left!

Here are just some of the great companies that are heading to the show:

Manufacturer Exhibitors (as of November 1, 2016)

Cappaert Manufactured Housing
Champion Homes (Athens)
Champion Homes (Benton)
Champion Homes (Burleson)
Champion Homes (Dresden)
Deer Valley Homebuilders, Inc.
Fleetwood Homes, Inc.
Kabco Builders, Inc.
Legacy Homes (TX/GA)
Lexington Homes
Platinum Homes
River Birch Homes
Rustic River Homes
Sunshine Homes
TRUmh
Wilkins Mobile Builders

Service & Supplier exhibitors (as of November 1, 2016)

2-10 Home Buyers Warranty
21st Mortgage Corporation
Agile Building Products
*Alabama Manufactured Housing Commission
American Insurance Alliance
American Modern Insurance Group
Atlas EPS
Baymont, Inc.
Bennett Truck Transport, LLC
Blevins, Inc.
*BPI
CANA Cabinetry
Cascade Financial Services
CIS Home Loans
Country Place Mortgage
Croft, LLC
CSL Financial
CU Factory Built / Mountainside
Cutting Systems, Inc.
Cypress Creek Manufacturing
Electrolux
Everlock Systems
Heritage Distributing
HMH Supply / DEHCO, Inc.
HomeCarePlus
Jamie’s Interior
Lonestar
Louisiana Pacific Building Products
MHProNews
MHVillage
MHWC
Minute Man Products, Inc.
NADAguides
Net-Wired
Norteck Global HVAC
Northpoint Commercial Finance
N Tech Industrial / Harbor Floor Products
Oliver Technologies
Posey Supply
R-Co Products Corp.
Remote Trax
Rustique Enterprises, Inc.
Safe Porch Storm Shelters
Sedco Pier
Senco Brands, Inc.
Service Partners
Shaw Industries, Inc.
Strong Skirt
StyleCrest
Survive-A-Storm Shelters
Tie Down Engineering
Translift
Tri-State Distribution, Inc.
Triad Financial Services, Inc.
UFP Distribution, LLC.
Wesco Distribution / BellaCORE
*New Service & Suppliers Exhibitors for 2017

Louisville Tradeshow and Branding Sale

It’s trade show season and next up is the:

MHVillage is excited to network with our customers and and experience all of the new resources, homes and products our industry has to offer.

Show Information: 

For over 50 years, The Louisville Show has distinguished itself as the midwest’s premier event for manufactured housing professionals. As the industry’s largest indoor manufactured housing show, The Louisville Show brings the latest products, services and technology together for more than 1,500 industry professionals representing in excess of 600 companies. Whether you are a community owner or operator, retailer, builder/developer, supplier, or other industry professional, The Louisville Show is the most significant event of the year to observe industry trends, increase your knowledge and network with fellow industry professionals.

The 2017 Louisville Show will treat you to a spectacular array of NEW HOMES, PRODUCTS, AND SERVICES. Whatever your inventory requires, you’re likely to find the most exciting single-section and system-built homes. It will be a feast for the eyes for all of you, with endless possibilities and combinations. It’s also an excellent opportunity to cut great deals; be the first to see new product/home introductions; talk with R&D and marketing execs; compare prices, service, and follow-through…and network with industry professionals.

For more information about the show and how you can attend visit their website: http://thelouisvilleshow.com/

in other news, we are half way through our Branding Sale on MHVillage!

If you didn’t get a chance to list homes and add this feature, you still have time! 

As our gift, you can list homes on the site and then apply the Branding feature free of charge until Feb 28th. After this date the Branding will return to it’s standard pricing. So if you have home inventory you need to list, add them today and then apply the Branding to experience this product with no additional cost until the end of February!

As we mentioned in last month’s newsletter MHVillage experiences a substantial traffic increase in January and then it sets the baseline for the rest of the year.

So list your homes, apply the Branding and enjoy the ride.

See you in Louisville!

‘Tis The Season for Giving & Traffic!

Our Holiday gift this year is Free Branding for New Home Listings until Feb 28th!        (Good on ANY Home Listing that is added to the site).

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This is the perfect time to update your Sales Center Page. Then as you list your homes apply our Branding feature via the option provided in the listing process.

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This feature (normally $3.00 per home per month) lets you remove all other ads from any new listing and it replaces that space on the page with information automatically pulled from your Sales Center Page. It also shows a link to your website in that area and links to your other listings.

Your account is already set up with this gift, so no need for an AdCode or special link.

All you need to do is list your homes now and apply Branding so you can get the best bang for your buck as our traffic increases throughout  January!

So why is this the perfect time? Starting December 26th, web traffic on MHVillage starts to ramp up! 

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In this time the traffic on the site will increase to over and above the highest traffic day in the previous summer!

Just like in any other shopping medium consumers will form their own patterns and trends.     As we all know, shopping malls, movie theaters and restaurants all see a huge boost the week up to and during the holiday season. Over at MHVillage we see this same increase the weeks following the holiday season!

Now, we are not implying that December 26th everyone is online looking for their next mobile home. We mean that consistently, traffic increases from that date and then stays that way as we welcome the new year.

Also, this isn’t a traffic spike, it doesn’t shoot up and then shoot back down. It literally begins to ramp up and set the baseline for the rest of the year.

Another fun fact? This happens every single year! So much so, that internally our technical department starts gearing up for this increase in November to be sure we are ready.

So the next question is, are YOU ready? 

One of the benefits of the housing market being slower during the holidays, is it can give you time to gear up for the increase in your business too. This when you can be sure you are staffed properly and any home or community maintenance or necessary documentation can be updated and ready to go for your customers. Also, it’s the perfect time to be sure that your online marketing it updated and ready too!

Speaking of online marketing, in the next week, here are 5 things you should do on MHVillage:

    1. Make sure your entire inventory is online. I suggest this one a lot, but it is for a simple reason: more home listings = more leads. Remember, Basic listings are free, so it doesn’t cost you anything to get all your homes up and online.
    2. Make your Sales Center page Pro+. This one will cost you a little extra if you don’t already have a Pro+ account. Once you’ve upgraded your account, be sure and add a link to your logos and website. This will not only allow the MHVillage buyers to click over to your site, it will also help in how your company website shows in Google searches.
    3. If you have a Community, make it a Showcase. Again, this will cost a bit,  but you want to look your best to all the buyers. Also, home shoppers do not need to log in to view Showcased communities, so that means more people are going to see your information.
    4. Review your own website. Once you’ve put links to your site from MHVillage on your listings, Sales Center page and Community, click over and look at your website as a buyer would. Is your website up to date? Is the contact information easy to find? Is there an online form for them to get more information?
    5. Take advantage of our Free Branding until Feb 28th for the homes you add to the site. When you apply this you can completely dominate your listings, removing all other ads and adding all your own information.

As always, If you have any questions give us a call!

Meet us in Las Vagas!

2017 National Congress & Expo for Manufactured and Modular Housing
 Caesars Palace – Las Vegas, NV – May 2-4, 2017

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MHVillage will be at Caesars Palace in Las Vegas for the 2017 Congress and Expo this May. Get in on this opportunity to gain the tools you need to expand your business and network with other professionals!

Highlights of this event include workshops, seminars, networking opportunities, awards, and the Trade Show Exhibit Hall.

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Your Congress & Expo registration fee includes:
  • Access to over 100 exhibit spaces in the Exhibit Hall
  • Awards Luncheon
  • Coffee breaks throughout each morning
  • Tuesday Welcome Reception in Exhibit Hall
  • Wednesday Breakfast and Opening General Session
  • Wednesday Networking Reception in the Exhibit
  • Wednesday and Thursday Educational Workshops
  • Thursday Breakfast and General Session in the Exhibit Hall
Additional activities for a fee:
Monday May 1st: 13th Annual Oliver Technologies, Inc. Gold Open
Tuesday May 2nd: MHI-NCC Spring Forum and Developing with Manufactured Housing Seminar

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If you are interested in reserving an exhibit space, sponsorship opportunities, or the National Industry Awards competition, please visit http://www.congressandexpo.com.

Click here to make your hotel reservations online or contact Caesars Palace by calling 866-227-5944. Be sure to ask for the MHI Congress & Expo room block or mention our code SCMHI7.
The deadline for the early-bird rate of $199 per night plus tax is March 31, 2017.

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For more information, please visit http://www.congressandexpo.com/.

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Sponsors and exhibitors of this event:

congress

Champion Home Builders Names New Leadership

Mark Yost to lead U.S. Operations

TROY, Mich., November 1, 2016 – Champion Home Builders, Inc., a leading producer of manufactured homes and modular structures, announced today the appointment of Mark Yost as its President. The Company also named Laurie Hough as Sr. Vice President and Chief Financial Officer and Timothy Burkhardt as Vice President and Controller.

Yost has served as Chief Financial Officer for Champion since 2013. Prior to joining Champion, he served as CFO and EVP for Severstal North America, a major steelmaker based in Dearborn, MI. In announcing these promotions, Keith Anderson, Chief Executive Officer of Champion said, “Mark, Laurie and Tim’s combined experiences in operations and financial management coupled with their passion for serving the needs of our customers will serve the Company well as they lead our growth and expansion efforts in the U.S.” As part of the realignment, non-U.S. housing operations, including Star Fleet Trucking and Canadian and U.K. operations, will continue to report to Anderson.

Yost received his BS degree in finance and his MBA from the University of Michigan. He received Crain’s Detroit 2012 Business CFO of the Year award for his accomplishments at Severstal.

Hough joined Champion in 2010 as Vice President, Accounting and Financial Reporting, and was promoted to VP and Controller in 2012. She previously held the positions of Manager of Financial Consolidations at Chrysler Group LLC and Audit Manager at PwC. Hough is a licensed CPA and obtained her BS in Accounting from Oakland University.

Burkhardt was named Director of Financial Reporting at Champion in 2012. He held previous financial positions with Asset Acceptance Capital Corp., Chrysler and BDO Seidman, LLP. A licensed CPA, Burkhardt received his BA and MBA from Michigan State University in Accounting.champion-mb-logo-ice-dark-blue-01

About Champion Home Builders

Founded in 1953, Champion specializes in a wide variety of manufactured and modular homes, park model RVs, as well as modular buildings for the multi-family, hospitality, senior and workforce housing sectors. Champion started as a single manufacturing facility in rural Michigan and grew to offer factory-built housing and other structures throughout the U.S., U.K. and western Canada. The company operates 28 manufacturing facilities throughout North America and Europe, and employs more than 4,200 people worldwide.

For more information on Champion Home Builders, visit www.ChampionHomes.com.

 

Join MHVillage at the 2017 Louisville Show!

Will You be Ready to Take Full Advantage of Special Market Opportunities When They Come Your Way?

From the Louisville Manufactured Housing Show website:

Being ready and fully prepared is one of the critical things you can do to get the “jump” on your competition! Luckily, there’s one unique and easy-to-participate forum where you can gather all your opportunities and combine them with timely insights to create the ultimately successful business strategies for your company.l17showpano-1024x600

The Louisville Manufactured Housing Show is now recognized as the industry’s PREMIER INDOOR MANUFACTURED HOUSING SHOW in the world! In existence for over 50 years, this annual show brings out an array of new home designs, the latest in technology, the best in suppliers’ offerings and a look at all the newest amenities and system-built options the industry offers. There is no other industry forum where you can pull together such a wealth of information in one place to build your blueprint for success. The 2017 Show will be held January 18-19-20.

Being held again at the Kentucky Exposition Center, 57 model homes will be on display, along with an expanded offering of industry seminars, and more than ample time to network with industry contacts and friends.

Last year’s successful show attracted 1571 builder/developers, retailers, community owners/operators, and installers representing 598 different companies. Overall reviews gave us feedback that our exhibitors were extremely pleased with the attendance and traffic flow at the 2016 Show. Sales were made, business was brisk, and the degree of enthusiasm expressed by exhibitors and attendees was most rewarding.

For the upcoming 2017 Show, service companies and suppliers will number in the hundreds. Supplier exhibitors, crucial to our industry, provide vital services and products to the manufactured housing industry. Each year, this group of exhibitors showcases the newest technology, products and services being utilized by our industry,

l17-logo-large200As an added benefit, the 2017 Show will feature a much wider range of educational seminars tailored to provide real learning opportunities that directly improve business strategies and marketing outreach efforts. The educational seminars for the 2017 Show will be expanded from just two days to all three days of the Show, along with moving the seminars so they are held from 8 a.m. to 10 a.m. each day. This expansion and revised schedule will result in 6 seminars/workshops during the Show and give attendees more time to visit and see the homes and exhibits, while also providing more meaningful and relevant strategic information to attendees.

The seminars/workshops will also focus on bringing in “more outside-the-industry” experts who can provide really important, strategic information on key initiatives that attendees need to adopt to be more successful in their day-to-day business activities. The seminars will progress from the basics of marketing and advertising on the first day of the Show, to sales and financing strategies on the second day, to the third day’s look at what national issues and trends the industry needs to anticipate and incorporate into its marketplace strategies. The intent of this educational seminar approach is to expand and accelerate industry learning, growth and successes.

The Crowne Plaza Hotel will again serve at the Show headquarters hotel. The Crowne Plaza is located directly across the street from the Kentucky Exposition Center, and is a mere three minutes from the Louisville Airport, There is ample, safe parking at the Kentucky Exposition Center and there could not be a more convenient show site.

Timing is critically important as January is a prime time for The Louisville Show, as builder/developers, retailers, community owners/operators and installers want to place orders and have inventory delivered in time for the early selling season. This schedule allows everyone the time to investigate and compare competing manufacturers and supplier exhibitors.

The Louisville Show will once again use QMS of Alpharetta, GA to facilitate our online registration system. Their web link service provides fast and efficient registration both before and during the Show.

“What all of this means is that the manufactured housing industry must work together to make the Louisville Show a success, including a promotional campaign where all bases are covered, and every prospect contacted. This professional marketing campaign begins months ahead of the Show, and we use all the tactics at our disposal. The five state associations of the Midwest Manufactured Housing Federation will also assist is promoting the Show to their state members. As with last year, we hope you will work with us in promoting this annual event. We saturate the market and our message is always a variation on the same theme…The Louisville Show provides the means to increased profits, greater productivity, and a stronger competitive posture.”

By coming to Louisville, participants can assemble the components of a plan that will overwhelm the competition in the Midwest and help them be the leaders in the region’s manufactured housing industry.

“When you exhibit at Louisville, you will give buyers the luxury of an actual walk-through of your home, service or product in a unique, hands-on environment,” Hill noted. “You will be able to relate to your customer base, understanding their wants and needs, as well as answering on-the-spot questions or concerns. This is a great opportunity for your business to get a grasp on where the future of the industry is headed.”

“It’s critically important to sign up now, because space will be at a premium in a matter of weeks…if not days. The Louisville Show is your best bet in 2017…if you’re ready for the challenge of winning new customers!, Hill noted.

“We need your quick response so we can begin moving forward. Between now and Show time, I will personally do everything possible to make the 2017 Show work to your benefit. If you have any questions about the Show, don’t hesitate to call.”
Show Hours:

Wednesday, January 18th
Exhibits Open
9:00 a.m. – 5:30 p.m.

Thursday, January 19th
Exhibits Open
9:00 a.m. – 5:30 p.m.

Friday, January 20th
Exhibits Open
9:00 a.m. – 12:00 noon

For more information on the 2017 Louisville Manufactured Housing Show, contact:

Dennis J. Hill
Show Coordinator
770-587-3350
showways@bellsouth.net

For questions regarding this news release, contact:

Bruce Savage
Savage Communications Strategies
202-664-4512