Tag Archives: sales

Advertise Your Open House on MHVillage

Open-House-MHVillageStart your summer sales strong by advertising your Open Houses on MHVillage.

Are you or your community having an Open House? Open Houses can bring a lot of potential buyers through your door, but they do require a fair amount of work. Make sure you are getting the most foot traffic possible by adverting your event on MHVillage.

Here’s how it works:

Open Houses on MHVillage

You can add an Open House to any of your MHVillage listings for just $2 per day.

We’ll display a bright red banner showing the dates of your event. When buyers click on your listing, we show the times, dates and an additional section for your specific details about the event.

Plus, we move your listing to the top of the page in that area and send an email to buyers who have been watching your listing to let them know about your Open House.

To add an Open House to your home listing:

Your Open House dashboard within your account

Log into your MHVillage account and go to View/Change/Remove Listings section. Click “Add Open House” on any home. You can select the days and times of the event, and when you would like to start advertising it. Your home will appear at the very top of all searches in your home’s area until your open house is finished. Once the event is finished, there is nothing to do. The extra advertising falls off automatically.

If you have questions, please contact our customer service team. We are happy to help!

 

Mobile Homes & Mobile Phones

Smart Phones. Smart Watches. Tablets. Etc….

We have been watching the consumer market trends when it comes to online shopping and there has been a huge spike in the use of mobile devices being on our site over the last few years.

The numbers above are from last year and it’s only growing higher, because let’s be honest, we all use our phones for practically everything now. If not to check our email or social media outlets, it’s to look for a good place to eat for dinner that night, or send a quick text to the friend you are meeting.

Let’s also remember that online shopping is taking over too. Buyers are not only shopping for clothing, home goods and power tools, they are shopping for their next home via their phone as well!

98% of home buyers found mobile devices to be valuable tools in the home search process.

So, how do you ensure you and your company are ready for this trend?

Make sure your website and your online content are mobile friendly.

These days most website development companies or platforms include the mobile version, but if you are having your website designed or maintained by a professional company then you will want to check with them to insure your site looks great on mobile devices too.

MHVillage has been working on this the last few years by launching our MHVillage App for professionals (if you haven’t tried it yet, you should!) and our site now offers mobile friendly services to home shoppers and buyers.

Also, remember that while the design of your site and its capabilities with mobile devices is important, your content is key too. Making sure your phone numbers, website and email contacts are up to date is essential. Another big one is keeping your home descriptions and photos current. Out of date information can turn off online shoppers.

Finally, If you have any questions or would like more assistance with your home, company or community listings on MHVillage, we are here to help, so don’t hesitate to give us a call!

“Location. Location. Location.” – Details Make the Difference!

We all know the age old saying “Location. Location. Location.” Are you promoting all the location benefits of your Homes or Community in your ads?

Know Your Location Benefits

“Promote your location benefits” means telling potential buyers or residents all about your area. Keep in mind, a large percentage of the buyers on MHVillage are from out of state, so they may not be as familiar with your area. Of course you want people to know about home features and community amenities, but don’t forget to include information about the local area too!

For instance, if your community is in a great school system, that can appeal to families. If your community or home is located near a popular urban city or a shopping center, or even popular restaurants and bars, those can be valuable features to a home buyer who wants to be social and on the scene. Access to bus lines can also be important

 

And don’t forget about those retirees looking for a nice quite place to call home!  

 


If your community or home has access to a beautiful body of water, or is a short distance from a relaxing park or hiking trail, you’ll want to be sure and include that information too. Even if you aren’t an “age qualified” community – you just might have the perfect home for a home buyer looking to retire. All of these details give the buyer a better idea of what their day to day would look like, which might be the little extra nudge they need to give you a call!

 

How to Advertise Your Location Benefits

MHVillage has Description sections for both home listings and communities. (Sales centers too, but that’s for another article all together!) This is the perfect place to tell people the wonderful features of your area. There is no word limit and home buyers on the site really do read them. The more information you provide, the easier it is for a buyer to sell themselves right from your online ad!

As always we are here to help, so if you would like to have one of our account reps review your home or community ads for you, just give us a call or email and we can set up a time to go through it all!

The 2016 Tunica Show for Manufactured Housing

Join us in Tunica, MS!

Join us in Tunica, MS!

It’s that time again! Time to start planning to attend the Tunica Manufactured Housing Show. The Tunica Show is in it’s 18th year! To learn more about the show, register to attend or to get hotel reservation information, please be sure and check out the South Central Manufactured Housing Institute‘s website at: www.schmi.org

Once again, MHVillage.com will be exhibiting and we are excited to talk about all the new things happening for 2016 – including the roll out of the model home program with Champion Home Builders! Be sure and stop by booth #75 to learn more.

2016 Tunica Show Dates and Location:

Hollywood and Resorts Casino in Tunica, MS

March 23-26

Tunica Show Manufacturer Exhibitors

Cappaert Manufactured Housing
Champion Homes TN
Champion Homes FL
Deer Valley Home Builders

The Torridon by Deer Valley was on display at a past Tunica Show.

The Torridon by Deer Valley was on display at a past Tunica Show.

Destiny Home Builders
Fleetwood Homes
Franklin Homes
Kabco Builders, Inc.
Legacy Housing Ltd.
Legacy Housing (Georgia)
Lexington Homes Inc.
Platinum Homes, LLC
River Birch Homes
Sunshine Homes, Inc.
TRUmh
Wilkins Home Builders

Tunica Show Service and Supplier Exhibitors

2-10 Home Buyers Warranty
21st Mortgage Corporation
Alabama Manufactured Housing Association
American Insurance Alliance
American Modern Insurance Group
Apex Billing Solutions
Atlas EPS
Baymont, Inc.
Bella CORE Surfacing System
Bennett Truck Transport, LLC
Blevins Inc.
CANA Cabinetry
Cascade Financial Services

Legacy Housing had this beautiful home on display in 2014.

Legacy Housing had this beautiful home on display in 2014.

CIS Financial Services, Inc
Country Place Mortgage
Croft, LLC
CSL Financial, LLC
CU Factory Built Lending
Cutting Systems, Inc.
Cypress Creek Manufacturing
Electrolux Major Appliance
Elegant Shutters
Everlock Systems
Exteria Building Products
Harbor Floor Products / N Tech Industries
Heritage Distributing, LLC
H.M.H. Supply, Inc.
HomeCarePlus
Jamie’s Interiors
Louisiana-Pacific Corp
MHProNews.com
MHVillage Datacomp
MHWC
Minute Man Products, Inc.
Mississippi Manufactured Housing Association
NADAguides
Net-Wired, Inc.
Norteck Global HVAC
NorthPoint Commercial Finance
Oliver Technologies, Inc
Posey Supply
R-CO Products Corp.
Rainmaker Software
Reil Rock Products, Inc.
Remote Trax
Rustique Enterprises, Inc.
Safe Porch Storm Shelters
Sedco
Senco Brands, Inc.
Service Partners
Shaw Industries
Style Crest
Tie Down Engineering
Tink/TransLift
Tri-State Distributors, Inc.
Triad Financial Services
TriWood Decorative Solutions
Trust Company
UFP Distribution
UFP Haleyville, LLC

Internet Marketing in 2016 and Beyond Presentation

BY: DAWN HIGHHOUSE

A big thank you to all the folks that made the Louisville Manufactured Housing Show such a great success, once again! I was honored to give the opening seminar on Wednesday to a fantastic, engaged audience! Several professionals have asked for a copy of my slide deck. It was too large to email, so I am posting it here so that you can download the pdf. Click the first slide below to download. Note, the pdf is password protected. If you have questions or need the password, please feel free to contact me at MHVIllage. Thanks again for a great show – and we’ll see you in Tunica!

Louisville Presentation

It’s a BIG file – give it a few extra moments to download.

Increasing Your MH Sales in Smart Ways

TONY KOVACHBY: L.A. ‘TONY’ KOVACH:
Manufactured Housing Marketing Sales Management
Publisher of www.MHProNews.com and www.MHLivingNews.com

Knowledge is potential power, and knowledge shared is thereby multiplied. We’re big believers in MHVillage, because pros like you and thousands of others get exposure to literally hundreds of thousands of prospects weekly shopping for a manufactured home (MH). Those buyers are there, because there are so many homes to see on one huge website! It’s like a super center for MH.

dr-clivetty-frank-martinez-home-dover-farms-martin-michigan-inside-mh-video-interview-and-home-tour

On MHProNews.com we’ve featured literally hundreds of MH professionals and their stories. One example is the Inside MH video with award winning Scott Roberts you see linked here is one of thousands of examples of stories and/or videos that you can access. The Industry News Tips and Views Pros can Use © are free, thanks to the support of good companies like MHVillage.com.

We also believe that via social media, videos and other outreach methods, you can connect with a larger audience you might not otherwise attract. Want to sell more homes to customers with cash or good credit? The public-focused videos we feature on MHLivingNews.com range from the ‘everywoman’ and ‘everyman’ types to high level professionals who make big to huge incomes and live in manufactured homes. This example linked below of a video with a senior level executive and her retired husband is a great example.
latonykovach-louisiville2015-mhpronews-business-building-seminars-

MHProNews.com ads fresh news, commentary and tips every business day. ManufacturedHomeLivingNews.com gets new videos weekly, interviews and tours that are public focused. Those videos are also being used as a tool by many in MH with specific clients, prospects they want to move-to-yes through the specific topic the video addresses.
By sharing the stage, you attract a bigger audience. It works for MHVillage, it works at the mall and at MH trade shows. It also works for our industry on MHProNews.com and MHLivingNews.com. Check them out!

 

How to Get the Most Out of Your MHVillage PPC Ad

BY: DAWN HIGHHOUSE

Jason Adams and I recently created several videos about Pay Per Click (PPC) Ads on MHVillage:

Learn all About Pay Per Click (PPC) Ads

How to Run a PPC Ad Campaign

and now, the final video in the series:

How to Get the Most of Your MHVillage PPC Ad

In this video learn how to see if your ad is successful. We’ll also show you how to understand your statistics and make updates and changes to your campaign.

Bonus: Want to try it out for yourself? In the month of June,we’ll give people trying their first PPC ad a $50 credit to their account!

Learn All About MHVillage Pay Per Click Ads

BY: DAWN HIGHHOUSE

Looking for ways to boost your leads and web traffic? You can easily create custom, targeted campaigns on MHVillage using our PPC (Pay Per Click) ads. Check out this short [1.29 min.] video to learn more:

(BONUS: Watch until the end for a special promotion we are running for new PPC ads in month of June!)

Professional Branding, Half Off Sale (Video)

BY: DAWN HIGHHOUSE

On January 5th, the MHVillage Professional Branding tool goes on sale!

Here’s a short video to show you how it works:

With one click you can add your logo, your sales photo, additional information about your company, additional contact fields (including a link to your website), and a photo gallery of your homes to every MHVillage listing! How do we do it? Our Professional Branding replaces the standard Google ads with your company information.

Normally Branding costs only $2.00 – but from January 5th through January 31, 2015 – branding will be half off! This is a great way to try out this tool on some or all of your listings.

Need help? Just let us know – we’ll be happy to walk you through it.